Client: HCA/Lewis Gale Hospital
Employer: Carter Media
Dave directed, shot, and edited a series of spots for HCA Lewis Gale Hospital in Salem Virginia to highlight and promoted the hospital’s Maternity Center. Each week, two newborns were featured and many of them were only a day or two old. The shoots were spontaneous, intimate, and sometimes rather emotional.
Shot at 60 fps in 720p on a Canon 7D with Nikon lenses. Cinema Tools was used to conform frame rate to 30 fps for a soft slow motion effect.